If you're in the film business there's a good chance you've read a statement like this before: Statements like this usually go on half a page or more, listing a pile of risks, including competition and the like. But I am focused here on the specific risks a producer
Continue ReadingThe Proliferation of Digital (VOD/SVOD/etc.) and the Further Fracturing of Markets
As seen from the view in Brazil It has been true over the last forty years that as a new movie-viewing platform arrives, chances for consumers to hone their tastes, and to fine-tune their choices has expanded film viewing and expanded film income. At the same time,
Continue ReadingWhy is Video on Demand so Attractive?
And Why Are So Many People Mystified About Video on Demand and Its Contribution to a Film’s Value? It’s attractive because delivering a film is expensive, and the core purpose of filmmaking is sharing what you made, the story you have told. More ways to share it are
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